We’re very proud to share the first results on the online optimization project we are performing for nav365.be, a product website of one of our key customers, Abecon.
Abecon is one of those Dynamics Partners who is already fully embracing the future with NAV365 Commerce, a standard Microsoft Dynamics NAV solution that will be available both on-premise as in the cloud. Obviously, achieving the best online performance is a top priority.
Over a 3 month period, we were able to increase their search engine visibility dramatically by improving rankings on many of their top keywords, while also targeting and getting new keywords ranked. The homepage now ranks #1 when searching for the product brand name “nav 365”, followed by other website pages that top the next 3 results.
With the implementation of a customized content optimization strategy, Lemarco rapidly improved the on-page SEO in order perform better in search engines and drive more traffic to the site. Next step is to create new content that triggers more engagement with their target audience.